Keep Your Customers Updated

As with most businesses, COVID-19 has affected the way you operate. It is more important now than ever to provide your customers and clients with the most accurate information!   One of the first platforms you should prioritize updating is your Google My Business listing. Google My Business serves local communities by helping users find […]

The New Normal and Communicating with your Target Audience

With social distancing, quarantines, and shelter-in-place orders a societal norm for a while, people don’t really have a place to go… except online. Now is a great time to ask yourself:   Am I effectively communicating with my target audience? Am I effectively communicating my updated delivery methods to my target audience? Who exactly are […]

Godzilla and Big Movie Marketing

Big Movie Marketing

Movie marketing is big business, and the new Godzilla movie is no exception. Businesses are more and more engaging in online marketing campaigns to help rank their web content. These businesses could learn from understanding how these big movie marketing campaigns work. Here we’ll lay out some of the key components to big movie marketing […]

Business Strategy Step 3: Evaluation

Business Strategy Evaluation

Business strategy is more complicated than three simple steps, but you can encapsulate the basic movement of business planning by looking at it in three general phases. Perhaps in the future we will look in deeper detail at some of the specifics in each of the three steps, but for now we will end our […]

Content Marketing in 2014

For years now content marketing has been the talk of the town so to speak, and 2014 is in many ways no different. Content is still king, and a content marketing strategy is essential for doing well in Google Search.

Business Strategy Step 2: Implementation

Business Strategy Evaluation

In this third article of our business strategy series, we look at implementation of a new business strategy for your company. In our last article we explored the development of a formal strategy for your particular business. Once you have all of the details sorted out and the plan is finalized, the next logical step […]